A New Look For an Existing Business

Highgrounds Farming Co didn't need to prove themselves. They'd already done that. But when it came time to grow and push into new territory, Hamish knew the brand needed to work as hard as the business behind it.

They wanted something that set them apart, reflected their values, and gave people an instant sense of who they are and what they stand for. No fluff, no fuss, just a brand that means business. So they came to Scooch.

What We Did

Before Nina picked up a pencil, we got to know Highgrounds Farming Co properly, where they stood in the industry, what they wanted their brand to embody, and what makes them genuinely different from the competition.

The brief was clear: hard wearing, familiar, but interesting. A brand that holds its ground and that people can rely on to get the work done. The kind of graphic design that feels like it's been around forever, in the best possible way.

We brought in elements of Highgrounds' Texel and pig farming into a clean wordmark, giving them a versatile logo that works beautifully across everything, from signage to stock tags to social media.

Clean, well-structured fonts set the tone, and a recognisable colour palette does the rest. The kind of logo design that doesn't need explaining. You just look at it and know exactly who you're dealing with.

That was the goal from day one: a brand identity that feels like Hamish and the Highgrounds team. Knowledgeable, trustworthy, competent, and quietly confident. The sort of brand that earns respect without having to ask for it.

The Result

A brand identity that shows knowledge, trustworthiness, and genuine competence when it comes to Texel and pig farming. No fluff, gets it done, with the results to back it up.

The type of brand that leaves you in good hands. Every single time.

Whether you're starting fresh or levelling up an existing business, if you need a brand that actually reflects what you do and who you are, we'd love to help. Get in touch →